Having a business email list is something most online business owners emphasize. Internet marketers are well aware that they need to build terrific lists to make money. A list of loyal subscribers can be a big asset to your internet business because they are the potential customers that you can promote your products and services to.
There are many ways to grow a business email list, and below are some superior strategies for list building:
E-Courses
Everyone loves a source of good information. You have plenty to tell people, and you can make a very smart move if you offer your customers a different section of a multiple-chapter course in their inbox every week. You can give your customers some truly awesome information in your niche, and then watch the sign-ups begin. This is one of the most effective list building strategies you can use.
Articles
The key to the success of your business is always content. Write articles that are packed with useful information, and then submit them to a number of article directories. Make sure you provide a link to a sign-up page on your website in the article’s resource box. People will scramble to sign up for additional information when your articles are first-class.
Free eBooks
Everyone loves free things, especially free new information. Writing an eBook that is packed with relevant information is an awesome way to convince someone to give you their email address, thus building your business email list. Make sure your eBook includes links to your websites and the products or services you offer. If you want to make more money, go the extra step and include some affiliate links for readers to click on.
It’s easy to hire a freelance writer for your eBook if you aren’t a writer yourself. Remember, however, that you often get what you pay for. Writing is no exception, so if you want a well-written eBook, you will need to pay for it.
Create a site where membership is free
A free membership website can be a fantastic way to obtain valuable email addresses. Include great content on your site, but make people register to receive it. Try this technique and you’ll see how effective it can be in building your list. This method is an almost unequaled list building strategy.
Pop-up windows
Pop-up windows can be a great way to attract people and get them to want to sign up for your newsletters. This is especially true if you can make your pop-up windows different from others. You can have the windows pop up when a person enters your site or when they leave, so they don’t forget to sign up. You can put this tremendous list building technique to work for you right away to help to build your business email list.
Your landing page
A landing page is a place where visitors arrive when they click on a link to your website. It could be any link on your site, pay per click advertising, a keyword search or a banner ad. Your landing page is critically important because it is intended to make the people who visit your website want to take some type of action. Your goal is to make it extremely difficult for visitors to leave without first taking the action you desire. That action might be signing up for your newsletter, making a purchase, downloading an eBook, or signing up for a free course.
Marketing through social media
You can strike it rich with this list building strategy because social media websites get more visitors than Google. When you utilize the proper social media techniques, you can forget worrying about Google because you will put yourself in front of all the glorious traffic the social media sites receive.
You can use many different strategies to get your business email list full of email addresses. When you implement these list building strategies you will have more email addresses than you know what to do with, and it will happen before you know it.